600K Journalists Analyzed: Everything You Need To Know About Journalists & Pitching

Understand what sets journalists apart from other creators, how likely they are to mention your brand, and how to make your pitch perfect.

Read The Report

BuzzSumo Chrome Extension

Research content as you go

20,000+ marketers have used the free BuzzSumo Chrome Extension to instantly reveal the social shares, links and influence of content

Content performance insight on tap

Analyze as you browse

Have all the metrics that make content successful to hand

Get the measure of your competitors in an instant

Browsing competitor content? Examine key success metrics in seconds, with a click of the BuzzSumo Chrome Extension.

Save tons of time on content research

Content research doesn’t have to be time-intensive or have an end date. Inform your content strategy on an ongoing basis, with a single click.

Pocket great content to discuss with your team later

Keep inspirational campaigns, skyscraper content or journalist articles on record, and easily revisit old ideas when you and your team are ready.

Examine any piece of content that exists online

Access 8bn articles – the world’s largest index of social engagement data. Whatever content you search, BuzzSumo will have the performance metrics.

How to Install

Get started in under 5 minutes

Ready to use BuzzSumo’s Chrome Extension? Just follow these four simple steps.

Step 1

Install the extension from the Chrome Extension store.

Step 2

Make sure that you are registered with BuzzSumo and logged in.

Step 3

Just click the BuzzSumo Chrome Extension logo on any article you’re viewing.

Step 4

That’s it - immediate analysis at your fingertips!

Use Cases

Save time across your content research

Discover which articles are gaining traction and use this knowledge to influence your content strategy.

Content Strategy

Discover which articles are gaining traction and use this knowledge to influence your content strategy.

Content Curation

Check if the content you’re viewing is worth sharing with your audience.

Content Collaboration

Help your whole team save interesting articles into shared Projects.

Content Discovery

However you come across content, get instant context and analysis without interrupting your workflow.


Enter any topic, term or url to search to see BuzzSumo in action. It’s free!

100% free. No credit card required.